The citizens of Gothenburg can now enjoy their takeaway coffee from the da Matteo café chain with a completely new type of responsibly produced fiber-based coffee lid. Gothenburg-based da Matteo, synonymous with authentic coffee experiences, has joined forces with PulPac to offer its customers a new type of sustainably produced fiber-based lids for takeaway coffee and other hot drinks. The unique Dry Molded Fiber lid has an innovative barrier solution developed in collaboration with selected partners from the Dry Molded Fiber ecosystem.
The new lid features barriers with ingredients from PulPac’s partners OrganoClick, Solenis and Sofidel. Combining this barrier solution with the Dry Molded Fiber manufacturing technology significantly reduces the environmental impact of on-the-go coffee compared to plastic and wet moulded fiber alternatives. It also offers a viable alternative to reusable takeaway containers, as discussed in the EU SUP and PPWR directives.
“This easily implementable and scalable on-the-go alternative fits seamlessly into a modern lifestyle. And the coffee lid is just one example from the range of standardized Dry Molded Fiber applications available that align with the recent EU legislations for takeaway,” comments Viktor Börjesson, Chief Operating Officer at PulPac.
PulPac licenses the Dry Molded Fiber technology to packaging manufacturers. In addition, the company has full-scale production lines on-site in Gothenburg to produce e.g., bridge volumes or products for market tests. In connection with the coffee lid launch, PulPac conducts a market survey. The first results show top ratings on fit, convenience, usability, and sense of touch. Respondents also state they perceive the lid as environmentally friendly and that they would be more likely to purchase their takeaway coffee from a café or brand that uses sustainable fiber-based lids over traditional plastic lids.
”The work PulPac is doing ties very well into OrganoClicks strategy to replace hidden plastic and supporting our customer's green transition in the near time by providing the product with a green inside,” says Mårten Hellberg, CEO, and OrganoClick.
The significant advantage of Dry Molded Fiber is that the manufacturing process requires very little water and energy compared to how similar paper products are manufactured. The method thus conserves valuable resources while reducing the CO2 footprint by up to 80% compared to other alternatives. Furthermore, the dry process makes manufacturing fast and efficient, making manufacturing costs competitive with single-use plastics, a critical factor in the technology’s success in the packaging industry.