The 20th edition of Label Summit Latin America 2024 has closed on a high note, attracting 750 visitors from 25 countries. This year’s two-day conference took place between 12 – 13 March at the Agora Bogotá Convention Center for the first time in Bogotá, Colombia.
Across a busy two days, over 25 experts from well-known Colombian brands, label converters from the region and leading associations in Latin America’s label and package printing industry shared their insights and knowledge about the trends and technologies that are shaping the future of the market. Converters participating in the conference included Viappiani, Servibarras, CCL, All4Labels, AlfaPrint, Everest Printed, Impresos y Acabados, Ideartes Impresores, Etiflex Mexico, Kuresa and Sismode.
Hosted by Labelexpo Global Series, the conference had a total of 13 sessions featuring panel discussions and in-depth presentations.
Speakers included Juanita Jiménez, brand design leader from Colombian coffee brand Buendía, Eric Pell, client development director from Makro and Juan Zuluaga, departmental coordinator – Antioquia of the UN’s Food and Agriculture Organization. Topics featured included an explanation of sustainability terminology, a market analysis of Colombia and the wider region, the Colombia Plastics Pact as well as brand protection and traceability in smart labels.